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APPLY | LOG IN HOME MEMBERSHIP CENTER THOUGHT LEADERSHIP EXPERT-VIEWS ADVISORY BOARD SERVICESMEDIA CENTERRESOURCESSUBSCRIPTIONS REGIONALABOUT INSIGHT CENTER CURRENT MEMBERS LOG IN APPLY FOR MEMBERSHIP MENU MEMBERSHIP CENTER APPLY FOR MEMBERSHIP Overview Start Now CURRENT MEMBERS Log In 16,000+ MEMBERS 110 COUNTRIES $1 TRILLION IN MARKETING SPENDJOIN NOW HOME MEMBERSHIP THOUGHT LEADERSHIP EXPERT VIEWS ADVISORY BOARD SERVICESMEDIA CENTERRESOURCESSUBSCRIPTIONS REGIONALABOUT INSIGHT CENTER HIGHLIGHTS Gaining Martech Momentum Through AI Inspiration The CMO Council invites you to take part in this brief survey on MarTech deployment intentions in 2024. Take Survey Get to Know Su-Ann Badenhorst Marketing Lead, Deloitte Africa Technology, and more specifically Generative AI, has taught us that we can never get too comfortable More CMO BLOG CMO BLOGThe Ambition of ABM By Tom Kaneshige ABM comes with great expectations, but many marketers spend too much time scaling messages rather than customer data insights. MoreReports Jan 23, 2024Fire Up Your B2B Revenue Generation Engine Bringing Precision, Predictability and Performance to Customer Targeting, Outreach and Conversion Oct 25, 2023Boosting Yield In The Account Marketing Field Bringing Precision, Personalization and Performance to Customer Revenue Growth Sep 19, 2023Marketing and Finance: Fueling Innovation or Falling Behind? Economic Adversity Will Test Their Resolve for Collaboration and Innovation Infographics Media Center May 7, 2024 CMO Council Maps Ways To Speed And Personalize Service To The 50 Million Americans Who Visit Drive-thru Restaurants Daily Thought Leadership Initiative Will Map and Model the New Imperative for QSR AI-Driven Engagement More Jan 23, 2024 MARKETERS GIVEN MARGINAL GRADES FOR ABM-DRIVEN REVENUE GROWTH CMO Council Releases Year-End Scorecard of B2B Marketing Effectiveness In Finding, Winning and Growing Big Customer Accounts More Oct 10, 2023 CMO COUNCIL TO ADVANCE LEAD REVENUE SCIENCE PRACTICES AND IMPROVE ACCOUNT MARKETING PERFORMANCE IN B2B SECTOR Thought Leadership Initiative to Develop Certified Lead Evaluation and Assurance Process (LEAP) Using Augmented Actionable Intelligence Technologies and Best Practice Model More EXPLORE CMO COUNCIL INSIGHTS ON STRATEGIC MARKETING ISSUES Choose other report categories from the dropdown menu here Search by Category MarTech and Digital Transformation Operations & Supply Chain Customer Experience & Loyalty E-commerce Brand & Advertising Data Insights & Management Cross-functional Alignment Globalization & Localization Customer Acquisition Personalization & Engagement Revenue & Growth Vertical Markets FEATURED EVENTS Dubai, UAE Partner Event MAY 14 Marketing Leaders 2024 - From Data to Value in the Age of Applied and Generative AI The event addresses current challenges in the Age of AI and Digital Marketing for marketing leadership in the Middle East. 2024-05-14 08:00:00 2024-05-14 09:00:00 Asia/Muscat 5th Annual Marketing Leaders 2024 The event addresses current challenges in the Age of AI and Digital Marketing for marketing leadership in the Middle East. CMO Council cmoteam@cmocouncil.orgUPCOMING EVENTS PAST EVENTS WEBINARS 5th Annual Marketing Leaders 2024 None FoundCMO COUNCIL SUBSCRIPTIONS AND FEATURES MARKETING MAGNIFIED Join thousands of global marketing leaders by subscribing to Marketing Magnified, the CMO Council’s newsletter. Get trailblazing marketing insights delivered to your inbox twice a month. Subscribe PEERSPHERE Access the archive of CMO Council’s bi-monthly digital publication highlighting insights and learnings on key strategic marketing objectives from today’s leading marketing executives. Explore CMO COUNCIL PREMIUM MEMBERSHIP Upgrade to a Premium Membership where the CMO Council’s influential industry elite share expert thought leadership and analysis Learn moreFEATURED PROGRAMS PROGRAM Boosting Yield In The Account Marketing Field The Chief Marketing Officer (CMO) Council is teaming with WM America and leading B2B account-based marketing experts for the development of a certified Lead Evaluation and Assurance Process (LEAP) that brings new levels of success, transparency, accountability and reliability to prospect verification, validation and sales conversion. The best practice model will key off technology transform... More PROGRAM CMO: The Force Multiplier Today’s increasingly complex, distributed and digitally-driven marketing ecosystem is challenging global marketers to better integrate and manage data, best of breed solutions, creative resources, brand assets and go-to-market functions. Marketing process improvement, efficiency and yield is directly tied to more effective use of budget, automation, processes, front-office partnerships, data... More MORE PROGRAMS SPONSORS & PARTNERSNEWS CMO Council in the News May 7, 2024 Globe Newswire CMO Council Maps Ways to Speed and Personalize Service to the 50 Million Americans Who Visit Drive-Thru Restaurants Daily ... MoreJan 23, 2024 Media Update CMO Council report shows marketers’ lead gen and engagement strategies underperforming ... MoreJan 23, 2024 Yahoo! Finance Marketers Given Marginal Grades for ABM-Driven Revenue Growth ... MoreDec 12, 2023 Biz Community CMO Council survey to evidence SA private sector commitment to ESG and sustainability progress ... MoreExecutive Appointments May 3, 2024Business Wire Rachel Haag Chief Marketing Officer GUIDEPOINT SECURITY May 2, 2024PR Newswire Brian Finnerty Chief Marketing Officer D2L May 1, 2024PR Newswire Stacey Pool Chief Marketing Officer FULLSPEED AUTOMOTIVE May 1, 2024Business Wire Nancy Sabin Chief Marketing Officer STAAR SURGICAL News Coverage Press Releases Executive Appointments Media Kit ABOUT ADVISORY BOARD SUBSCRIPTIONS CONTACT MEMBERSHIP CENTER Overview Become a Basic Member Upgrade to Premium Our Members Library Membership Forgot Password THOUGHT LEADERSHIP Programs Reports Events Webinars Infographics Strategic Interest Groups EventsCURATED RESOURCES Facts & Stats Books Articles Videos Industry Events Organizations BlogsEXPERT VIEWS CMO Blog Interviews Point of View Podcasts Videos INSIGHT CENTER Subscribe CMO COUNCIL 1494 Hamilton Way San Jose, CA 95125 Legal Notice Privacy Policy Terms of Use Sitemap ContactJOIN NOW © 2024 CMO Council. 1494 Hamilton Way, San Jose, CA...